Privacy policy

Privacy Policy

Last updated: July 2026

Kipello ("we", "us", "our") operates this website and the products, features, and services available through it (together, the "Services") to bring you a curated pet shopping experience. Kipello runs on Shopify's platform, which powers the technical side of the Services. This Privacy Policy explains what personal information we collect, how we use it, and how we protect it, in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Please take a moment to read this carefully. By using the Services, you're agreeing to what's described here.

Who We Are

Kipello is the data controller responsible for your personal information. You can contact us using the details at the bottom of this page.

What We Collect

Depending on how you use our site, we may collect:

  • Contact details — name, shipping and billing address, phone number, email
  • Payment information — transaction history, payment confirmations (card details are handled by our payment processors, not stored by us)
  • Account details — username, password, saved preferences
  • Order activity — items browsed, added to cart, purchased, or returned
  • Support communications — anything you share when you contact us
  • Technical data — browser type, IP address, device identifiers
  • Site usage — how you navigate and interact with our pages

Our Legal Basis for Processing

We process your personal data under the following legal bases: performance of a contract (processing your order), legitimate interests (improving our Services, preventing fraud), consent (marketing communications, which you can withdraw at any time), and legal obligation (tax and accounting records).

How We Get It

  • Directly from you, when you browse, create an account, or place an order
  • Automatically, through cookies and similar technology
  • From service providers who help us run the store

What We Use It For

  • Processing and shipping your orders
  • Keeping you updated on order status
  • Providing customer support
  • Sending marketing updates (you can opt out anytime)
  • Preventing fraud and keeping the Services secure
  • Meeting our legal obligations

Who We Share It With

  • Shopify and other service providers that help us operate (payments, shipping, analytics)
  • Marketing partners, governed by their own privacy practices
  • Anyone else, only with your consent
  • Authorities, if legally required

Our Relationship With Shopify

Our Services run on Shopify's infrastructure. Information you provide may be processed by Shopify and other third parties, some of which may be outside the UK. Where this happens, we rely on recognised safeguards such as Standard Contractual Clauses or the UK's International Data Transfer Agreement. You can read more in Shopify's own Consumer Privacy Policy at shopify.com/legal/privacy/app-users.

Cookies

We use cookies to keep the site running smoothly, remember your preferences, and support our marketing. You're free to manage these through your browser settings at any time, and we'll ask for your consent to non-essential cookies where required by law.

Children

Our Services aren't intended for children under 18, and we don't knowingly collect information from anyone under that age. If you believe a child has shared information with us, get in touch and we'll remove it.

How Long We Keep Data

We hold onto your information only as long as we need it — to provide the Services, meet legal requirements (such as UK tax record-keeping), or resolve any disputes.

Your Rights Under UK GDPR

You have the right to:

  • Find out what personal information we hold about you (right of access)
  • Correct anything inaccurate (right to rectification)
  • Request deletion of your information (right to erasure)
  • Get a copy of your data in a portable format (right to data portability)
  • Object to or restrict certain processing
  • Opt out of targeted ads or direct marketing at any time

To use any of these rights, email support@kipello.com. We'll respond within one month, as required by UK GDPR, and may need to confirm your identity first. You also have the right to complain to the UK Information Commissioner's Office (ICO) at ico.org.uk if you believe we haven't handled your data properly.

International Transfers

Your information may be processed in countries outside the UK. Where needed, we rely on recognised safeguards such as Standard Contractual Clauses or the International Data Transfer Agreement.

Changes to This Policy

We may update this policy from time to time. Updates will be posted here with a new date, and where required by law, we'll notify you directly.

Contact Information

Store Name: Kipello
Address: 748 Warwick Rd, Tyseley, Birmingham B11 2HG
Email: support@kipello.com
Phone: +44 7458 148769
Customer Service Hours: Monday–Friday 9:00 AM–5:00 PM (GMT)